Gaya Hidup

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, an escapist Leicester band, formed on the hedonistic outlook of ‘no regrets’ released their second album, ‘Maybe In Another Life’ recently with restless  first single ‘BEESWAX’ and further teased by its anthemic title track (which features Kevin Abstract, who joined the group on the Pyramid Stage at Glastonbury) and summer single ‘OTT’ alongside New Zealand pop star BENE.

Melancholic, uplifting and hugely sophisticated, ‘MAYBE IN ANOTHER LIFE…’ is a record about how our choices define us, for better and worse, and chronicles how to make peace with things we can’t control. 

The sense of easy life escaping reality by creating a colourful new one is further expressed in the visual world of ‘MAYBE IN ANOTHER LIFE…’. 

For the project, the band commissioned claymation wunderkind Will Child to bring a surreal, idealistic aesthetic to both the album artwork and the video for ‘DEAR MISS HOLLOWAY’. 

The album artwork shows a picturesque house which is revealed, on the back, to be a fake – a beautiful-looking fantasy. Is the perfect world less beautiful if it isn’t real, or does it help preserve the fantasy by trapping it in a gilded frame? 

Murray drew inspiration from classic Disney animation, but also the British claymation of Nick Park and the dreamlike art nouveau aesthetic of Wes Anderson

Animation is used across the campaign, both for its physicality and tactile feeling. It creates a tangible sense of “DIY” that ensures the visuals mimic the mood and reflect the feeling of human connection across the album. 

“On this album I was able to start working on the visuals at the same time as the music, so the two things have grown up together as siblings - because of this coexistence they feel like they belong together.” said Murray.

Throughout, Murray’s world-class production absorbs influences ranging from the manic hip-hop energy of Odd Future to a colourful visual palette, as inspired by classic Disney animation as it is the dreamlike art noveau of Wes Anderson. 

If debut album ‘life’s a beach’ was easy life sunny-side-up - a rounded, realist study of Middle England - it’s on the lockdown make-believe of ‘MAYBE IN ANOTHER LIFE…’ that Murray’s shank-sharp observations about modern British life hit hardest: from a love that wasn’t meant to be (its brooding title track) to the importance of keeping each other in check (‘OTT’), and maintaining boundaries post-pandemic (‘BEESWAX’). 

What’s emerged is an expertly-realised vision of masculinity, which encourages us – via straight-talking, or exuberant world-building – to find joy in the journey, not just the destination. 

‘MAYBE IN ANOTHER LIFE…’ follows 2021’s debut album ‘life’s a beach’ (easy life’s second project to reach the top 10), which saw the trailblazing group sell out shows ranging from two O2 Brixton Academy dates to gigs around Europe, the US, and an actual arena in their hometown of Leicester. 

An album for unprecedented times, “MAYBE IN ANOTHER LIFE…” feels like an expertly-realised vision of modern masculinity, identity, and a group of young men figuring out their place in the world. Whether through straight-talking or exuberant world-building,

‘MAYBE IN ANOTHER LIFE…’ finds joy in the journey, not just the destination. It ends on a note of much-needed clarity, perhaps even hope – once more, easy life offer a lifeline for anyone else keeping their head above the water.

easy life’s extensive summer of festivals was followed by their first shows in Australia, Japan and South Korea. 

The band have also announced a headline UK / EU tour, featuring their biggest shows to date at London’s Alexandra Palace and Nottingham’s Motorpoint Arena. 

These dates will follow their upcoming sold-out record store tour. 

Full dates below and tickets are on-sale.


Wed 8 Feb O2 City Hall, Newcastle, UK

Thu 9 Feb O2 Academy, Glasgow, UK

Thu 10 Feb O2 Victoria Warehouse, Manchester, UK

Mon 13 Feb Mountford Hall, Liverpool, UK

Tue 14 Feb O2 Academy, Leeds, UK

Thu 16 Feb UEA, Norwich, UK

Fri 17 Feb Motorpoint Arena, Nottingham, UK

Fri 18 Feb The Great Hall, Cardiff, UK

Sun 20 Feb Academy, Dublin. IE

Wed 22 Feb Plymouth Pavilions, UK

Sat 25 Feb Alexandra Palace, London, UK

Sun 5 Mar Uebel & Gefaehrlich, Hamburg, DE

Tue 7 Mar Vega, Copenhagen, DK

Wed 8 Mar John Dee, Oslo, NO

Thu 9 Mar Slaktkyrkan, Stockholm, SE

Sat 11 Mar Huxleys, Berlin, DE

Sun 12 Mar Roxy, Prague, CZ

Tue 14 Mar Winterhur, Salzhaus, CH

Wed 15 Mar Magazzini Generali, Milan, IT

Fri 17 Mar Le Trabendo, Paris, FR

Sat 18 Mar Kantine, Cologne, DE

Tue 21 Mar Botanique, Brussels, BE

Wed 22 Mar Paradiso, Amsterdam, NL

#Music #EasyLife #MaybeInAnotherLife #BeesWax #UKEUTour #Leicester #Band

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