HYUNDAI USHERS IN NEW ERA OF MOBILITY WITH THREE NEW MODELS!
HYUNDAI Motor Malaysia (HMY), the newly established Malaysian entity under Hyundai Motor Company (HMC), officially commenced its operations in Kuala Lumpur recently, marking a pivotal moment for the brand in the nation.
The grand launch saw the simultaneous introduction of three highly anticipated models: the futuristic STARIA MPV, the redesigned New TUCSON SUV, and the commanding All-new SANTA FE SUV, signalling Hyundai’s renewed commitment to the Malaysian market with a strong focus on customer experience, innovation, and long-term brand investment.
Jahabarnisa Haja Mohideen, Managing Director of Hyundai Motor Malaysia, emphasized the strategic selection of these vehicles, stating:
“The STARIA, New TUCSON, and All-New SANTA FE we’re introducing are products that reflect how Malaysians live, move, and travel: from versatile family needs to feature-rich, comfort-driven mobility. Each model was chosen with purpose – to offer more space, smarter technology, and a safer, more connected driving experience that aligns with the everyday demands of Malaysian drivers.”
Echoing this sentiment, Sunny Kim, President of Hyundai Motor Asia Pacific, underscored Malaysia’s growing strategic importance within Hyundai’s regional vision.
“This dynamic product lineup reflects our commitment to delivering innovative, customer-centric mobility solutions tailored to local needs. As Malaysia continues to grow in strategic importance within our regional vision, the launch of Hyundai Motor Malaysia marks a significant step in strengthening our presence across ASEAN,” he stated.
Here for the Moments | The Hyundai STARIA
The Hyundai STARIA pushes the boundaries of everyday mobility with its distinctive, futuristic silhouette and reimagined sense of space.
Its spaceship-esque design invites passengers into a cabin where comfort feels expansive and effortless, now further enhanced with signature brass chrome accents. Built for those ready to move differently, the STARIA exudes presence, purpose, and innovation.
Available in three variants – the 10-seater Style, 10-seater Prime, and the Prestige, offered in both 7- and 10-seater configurations – the STARIA caters to a broad spectrum of needs, from large families to executive transport and diverse lifestyle uses.
Under the hood, all variants are powered by a 2.2L CRDi diesel engine, delivering 177 PS at 3,800 rpm and a robust 430 Nm of torque between 1,500–2,500 rpm, paired with an 8-speed automatic transmission and a 2WD configuration. The 75-litre fuel tank ensures extended journeys.
Key exterior highlights include its signature single-curve silhouette, panoramic windows, and exclusive full LED projection headlamps on select variants.
The interior boasts flexible seating, premium relaxation seats (Prestige 7-seater only), a dual sunroof (Prestige 7-seater only), and a BOSE® Premium 12-speaker Audio System (Prestige 7-seater only). Practicality is ensured with 1,024 litres of boot space, full automatic climate control, and an 8-inch multimedia touch display.
Safety is paramount with the Hyundai SmartSense suite, encompassing features such as Forward Collision-Avoidance Assist, Lane Keeping Assist, Lane Following Assist, Smart Cruise Control, Blind-Spot Collision Warning, and Safe Exit Assist. Prestige variants further benefit from Driver Attention Warning and Leading Vehicle Departure Alert.
Priced from RM179,888, the STARIA variants are as follows:
- STARIA 2.2 CRDi Style 10-seater: RM179,888
- STARIA 2.2 CRDi Prime 10-seater: RM196,888
- STARIA 2.2 CRDi Prestige 10-seater: RM209,888
- STARIA 2.2 CRDi Prestige 7-seater: RM267,888
The New Hyundai TUCSON
The New Hyundai TUCSON enters the Malaysian market as a thoroughly reimagined version of Hyundai’s popular bestseller, featuring a striking, sporty new design and significant upgrades to its cabin, connectivity, and powertrain offerings. Notably, it introduces a hybrid variant for the first time in Malaysia.
With its tech-forward interior, the new Hyundai TUCSON redefines driving comfort through its spacious layout and innovative floating console design. Complementing its bold and futuristic styling, it confidently distinguishes itself from conventional SUVs on the road.
Exterior highlights include a parametric-jewel grille, integrated LED DRLs, and revised rear bumper and tail-lamp graphics. The interior features a panoramic curved digital display with a 12.3-inch dual screen, a floating console with a column-mounted shift-by-wire gear selector, and a digital A/C panel with 6.6-inch touch-type controls.
Added conveniences include fingerprint authentication for profile-linked driving settings and a multi-tray crash pad for enhanced storage.
A range of front-wheel-drive powertrain options are available: a 2.0L Smartstream MPI petrol engine delivering 156 PS and 192 Nm paired with a 6-speed automatic; a 1.6L T-GDi turbo petrol engine producing 180 PS and 264 Nm with a 7-speed dual-clutch; and a 1.6L T-GDi Hybrid Electric Vehicle (HEV) variant offering a combined 235 PS and 367 Nm with a 6-speed automatic.
Safety is comprehensively addressed with Hyundai SmartSense equipped on Prime and Prestige variants, featuring Lane Keeping Assist, Lane Following Assist, Driver Attention Warning with Leading Vehicle Departure Alert, Smart Cruise Control, and Rear Occupant Alert. Select variants gain additional advanced features such as Rear Cross-Traffic Collision-Avoidance Assist, Forward/Reverse Parking Distance Warning, and Blind-Spot View Monitor.
Prestige variants also boast a Surround View Monitor for enhanced situational awareness.
Priced from RM143,888, the new Hyundai TUCSON invites Malaysians to embrace a new standard in style, performance, and forward-thinking mobility. The full pricing details are:
- TUCSON 2.0 Style: RM143,888
- TUCSON 1.6T Prime: RM164,888
- TUCSON 1.6T Prestige: RM186,888
- TUCSON HEV Prestige: RM197,888
Here for the Adventure | The All-New Hyundai SANTA FE
The All-new SANTA FE reinterprets Hyundai’s flagship SUV with a bold, upright design, modern proportions, and class-leading versatility. Its longer wheelbase, wider tailgate opening, and flexible 6- or 7-seater configurations deliver expansive space and everyday practicality, making it equally suited for urban commutes, family outings, and outdoor adventures.
The exterior showcases a bold, high-shouldered SUV profile with an upright stance and modern proportions, highlighted by distinctive H-shaped LED lighting signatures for both headlamps and tail lamps.
A wide-opening tailgate, Hyundai’s largest in its lineup, doubles as an open terrace space for effortless loading and outdoor moments, complemented by a chrome-finished grille and integrated roof rack. A hidden-type assist handle provides discreet, effortless roof access.
Inside, the SANTA FE features a panoramic curved display combining 12.3-inch digital cluster and infotainment system, along with H-shaped dashboard and air vent design elements that enhance cabin openness.
It introduces a first-in-class UV-C sanitiser tray for hygiene and the first-ever dual wireless charging system in a Hyundai vehicle for added convenience. A bilateral multi-console design ensures easy access for both front and rear passengers. Available 6- and 7-seater configurations come with a second-row Fold & Dive function for flexible space usage, while the 6-seater Calligraphy variant offers a second-row relaxation mode for premium comfort.
Powertrain options include a 2.5L T-GDi turbocharged petrol engine with AWD delivering 281 PS and 440 Nm, mated to an 8-speed dual-clutch transmission, and a 1.6L T-GDi Hybrid (HEV) offering 235 PS and 367 Nm with a 6-speed automatic transmission.
The All-new SANTA FE is comprehensively equipped with Hyundai SmartSense across all variants, including Blind-Spot Collision-Avoidance Assist, Lane Keeping Assist, Lane Following Assist, Smart Cruise Control with Stop & Go, Rear Cross-Traffic Collision-Avoidance Assist, Safe Exit Assist, and High Beam Assist. The Prime variant features Forward Collision-Avoidance Assist (FCA 1.5), while Prestige and Calligraphy variants elevate safety with FCA 2.0, offering advanced capabilities such as direct oncoming detection, lane change avoidance, driver steering assist, and automatic evasive steering.
Additional safety technologies like Driver Attention Warning with Leading Vehicle Departure Alert, Rear Occupant Alert, and Smart Cruise Control with Stop & Go are standard. Prestige and Calligraphy variants further benefit from Blind-Spot View Monitor, Parking Collision-Avoidance Assist, Surround View Monitor with 3D visualisation and Trailer Connection Mode, and Remote Smart Parking Assist (RSPA).
Priced from RM225,000, the All-new SANTA FE will be available in both 6- and 7-seater configurations, catering to Malaysian families seeking flexible space, premium features, and advanced safety.
- SANTA FE HEV Prime 7-seater: RM225,000
- SANTA FE HEV Prestige 7-seater: RM245,000
- SANTA FE Calligraphy 6-seater: RM270,000
Hyundai Motor Malaysia’s Network Expansion and Commitment to Customers
To celebrate its direct entry into the Malaysian market, Hyundai Motor Malaysia is offering exclusive benefits to its new and existing customers. The first 100 customers will enjoy free service maintenance for up to eight times, inclusive of both labour and parts.
Hyundai is also reaffirming its commitment to exceptional customer care by providing an 8-year / 160,000 km warranty and free maintenance labour for up to four times on all new vehicles, offering Malaysian customers greater peace of mind and long-term confidence.
This commitment is underpinned by a strategic expansion of Hyundai’s nationwide aftersales network, with plans to increase its service footprint to 25 authorised outlets by 2030, ensuring better accessibility for customers across the country.
“The launch of Hyundai Motor Malaysia reflects more than just a structural shift — it represents our commitment to delivering world-class service, quality, and care directly to our customers in Malaysia. As a global brand, we are focused on building meaningful ownership experiences that reflect Hyundai’s core values of innovation, trust, and customer-first thinking. We look forward to supporting our customers here with greater responsiveness, elevated service standards, and products that truly meet their needs,” said Young Lee.
Yeo Seung-bae, Ambassador of the Republic of Korea to Malaysia, commended Hyundai’s dedication to innovation and customer-centric values, noting them as hallmarks of Korean industrial excellence. He expressed optimism that Hyundai's efforts would deepen bilateral ties, foster greater collaboration, and deliver meaningful value to communities across both nations.
Current Hyundai owners are encouraged to register or update their contact details with Hyundai Motor Malaysia via the provided link to ensure uninterrupted access to enhanced services and updates.
For more exciting news, updates, and information on offers, do visit the official website at https://www.hyundai.com/my.
#HyundaiMotorMalaysia #StariaMPV #TucsonSUV #SanteFeSUV #Korea #Fyp
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