TITAN UNVEILS A NEW ERA OF TIMEKEEPING IN MALAYSIA!

KUALA LUMPUR—A new era of style and precision has dawned in Malaysia as Titan Company Limited,, the world's fifth-largest watch manufacturer, officially launched its bold new chapter in the country.

In a move poised to reshape the local timepiece market, the brand, a part of India's prestigious TATA Group, announced a major strategic partnership with Marco Worldwide Sdn. Bhd. to bring its renowned craftsmanship and innovation to Malaysian consumers.

The brand’s new chapter was further commemorated with an official signing ceremony between Titan Company Limited and Marco Worldwide represented by Mr. Pratik Singh, Cluster Manager-OSEA, Titan Company Limited  and Executive Director of Marco Worldwide, Mr. SJ Ong, signifying the beginning of their strategic collaboration in Malaysia. 

Also present to witness the new collaboration were Gaurav Midha, Head of Business for Titan Company Limited and Mr. Siau Hock Cheng, Deputy Chairman of Marco Worldwide Sdn. Bhd.

Backed by Marco Worldwide’s strong retail expertise and deep understanding of the local market, Titan Company Limited is confident in establishing a stronger brand presence—one that is accessible, stylish, and deeply relevant to Malaysian consumers. 

According to Gaurav Midha, the reintroduction of Titan in Malaysia marks a significant step in the brand’s global expansion strategy. With a rising demand for accessible luxury and fashion-forward accessories, Malaysia serves as a strategic gateway to deepen Titan’s footprint across the region.

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“As one of Southeast Asia’s most vibrant and fast-evolving markets, Malaysia presents a unique blend of style-conscious consumers, a growing middle class, and an appreciation for quality craftsmanship—making it an ideal market for Titan’s diverse range of offerings,” added Gaurav. 

Meanwhile, SJ Ong, expressed confidence that the partnership would usher in a new era for Malaysia's watch landscape, offering consumers a brand that blends innovation and elegance.

"With Titan Company Limited’s global legacy and Marco Worldwide proven retail capabilities, this partnership sets the foundation for a bold new era in Malaysia’s watch landscape. Watches today are not just instruments of time, they are expressions of personality. Titan Company Limited understands that through this partnership, we’re proud to bring to Malaysians a brand that not only tells time but tells a story. We are truly excited to see what the future holds as we introduce more consumers to Titan’s unique blend of innovation and elegance,” said Ong.

The grand reintroduction, was far more than a simple product launch. It was a fusion of global design and local artistry, highlighted by a spectacular fashion runway show in collaboration with local designer Inisaya, known for its modern interpretations of traditional batik.

This creative showcase expertly demonstrated how Titan's diverse collections can serve as wearable statements, blending world-class horology with fashion identity.

Among the standout creations presented were the Titan Edge, an ultra-slim marvel of minimalist engineering and winner of multiple Red Dot Design awards; and the Titan Raga, a collection that is a refined expression of feminine strength and elegance.

The runway also featured the intricate Titan Automatics, which reveal the mechanical artistry through open-heart dials and kinetic movement while the stellar-inspired Titan Stellar  is a collection inspired by celestial elements, crafted with rare materials and intricate complications. 

Together, these lines showcased Titan’s diverse design language—where innovation, craftsmanship, and style converge.

The brand's commitment to timeless craftsmanship and modern aesthetics has earned it a global reputation, including a nomination at the prestigious Grand Prix d' Horlogerie de Genève 2024 (GPHG). 

Moving forward, the company's ambitious strategy is for Titan to be among the top three brands in Malaysia whilst the brand is selling at a rate of one watch every 2 seconds worldwide.

Malaysian consumers can now discover Titan watches at authorized Marco Worldwide dealers or by visiting the official brand website at https://titanwatches.my/

#Titan #MarcoWorldwide #TitanRaga #TitanStellar #TitanAutoatics #TitanEdge